Kanye West Steals Spotlight at Paris Fashion Week

The Prototypes show at Paris Fashion Week Men’s stood out this season. Underground, avant-garde, and fast-paced, it left an indelible mark. The event’s highlight was Kanye West’s surprise arrival with Bianca Censori.

The celebrity bidding war among brands is relentless. Each season, they aim to boost their front rows to optimize their brand image. Prototypes went beyond expectations. Never have fashion journalists seen so many cameras pointed at a man masked entirely in white. Conversely, Bianca Censori, with her pink hair and barely-there bodysuit, drew predictable interest.

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